{"product_id":"charcoal-cleanser","title":"Charcoal Cleanser","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eCharcoal Cleanser: The Reset Button for Your Face and Beard\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003eStop the irritation, start with a clean slate.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eMany men who grow a beard sooner or later suffer from itching, flakes (\"beardruff\") or impure skin under their beard. The BalmCare Charcoal Cleanser has been specially developed as the \"routine anchor\" to tackle these problems at the root.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cb\u003eWhy this will be your new favorite:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e• Deep Cleansing with Activated Charcoal:\u003c\/b\u003e Charcoal acts like a magnet for dirt, excess sebum, and bacteria that settle deep in the pores and between beard hairs.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e• Focus on the Skin Under the Beard:\u003c\/b\u003e While regular soap dries out the skin, this cleanser provides mild cleansing that reduces irritation and redness.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e• No More \"Beardruff\":\u003c\/b\u003e By effectively removing dead skin cells, you prevent those annoying white flakes in your beard.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e• Non-Greasy Formula:\u003c\/b\u003e The cleanser leaves your skin fresh and breathable, without that sticky feeling many men dislike.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e• Optimal Preparation:\u003c\/b\u003e Clean skin absorbs beard oil and balm much better, maximizing the results of your routine.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cb\u003eWho is it for?\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eWhether you're a \u003cb\u003e\"Routine minimalist\"\u003c\/b\u003e who wants to be done quickly, or a \u003cb\u003e\"Skin-comfort seeker\"\u003c\/b\u003e who finally wants to get rid of that itch: this cleanser is the foundation of your daily care.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cb\u003eHow to use it?\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e1. \u003c\/b\u003eWet your face and beard with lukewarm water.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e2. \u003c\/b\u003ePump a small amount of cleanser into your palm.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e3. \u003c\/b\u003eMassage it firmly into your skin and through your beard hairs.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e4. \u003c\/b\u003eRinse thoroughly and pat dry.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003e5. Pro-tip:\u003c\/b\u003e Immediately follow with your BalmCare beard oil for ultimate hydration.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cb\u003eReady for a fresh start? Add the Charcoal Cleanser to your routine and feel the difference immediately.\u003c\/b\u003e\u003c\/p\u003e","brand":"BALM CARE","offers":[{"title":"Default Title","offer_id":42106289258711,"sku":"BC-9478","price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/2470\/8567\/products\/10.png?v=1637965463","url":"https:\/\/www.balmcare.nl\/en\/products\/charcoal-cleanser","provider":"BALM CARE","version":"1.0","type":"link"}